Basis Point Design Limited are committed to protecting and respecting your privacy and data and will never sell the information you provide to us with any other company, entity or individual.

Introduction:

This policy explains in detail how we collect and use your information. Please read the following carefully to understand our views and practices regarding your personal and company data and how we treat it.

This is an overview of:

• The legal bases we rely on
• The types of information we collect from you
• How we collect and use it
• Who we might share it with
• The steps we’ll take to make sure it stays private and secure
• Your rights to your information

The Legal Bases We Rely On:

The law on data protection sets out a number of different reasons for which a company may collect and process your personal data, including:

Consent:

In specific situations, we can collect and process your data with your consent. For example, when you enquire about or instruct us to carry out a specific service we offer.

When collecting your data, we’ll always make it clear to you which data is necessary in connection with a particular service.

Contractual Obligations:

In certain circumstances, we need your personal and company data to comply with our contractual obligations. For example, if you order an item from us for delivery, we’ll collect your address details to deliver your items, and pass them on to a third party for delivery.

Legitimate Interest:

In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests.

For example, invoicing purposes, direct marketing information via email, telling you about our services that we think might interest you.

Information We Collect From You And How We Use This:

We will collect and process the following categories of data about you:

Information You Give Us:

This is information about you that you will provide by completing client questionnaires, filling in forms on the website to sign up to our email notifications or newsletter service, interacting with our website and social media platforms, or by corresponding with us by phone, e-mail or otherwise.

It includes information you provide in the course of the use of our services to you and the payment for those services.

We may also process your data where necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

The information you give us will include your name, address, e-mail address and phone number as well as information about your business.

We’ll only collect your information in line with the relevant regulations and law and this may relate to any of our services you apply for, currently use or have held in the past.

Please let us know if the information that we hold about you needs to be correct or updated.

Information We Collect About You:

This is information about your visits during your time on our website and is collected automatically using small data files called “cookies”.

We use cookies to track site usage and behaviour, improve the quality of content, navigation and give you the best online experience during your visit to our website.

Our website uses Google Analytics to collect information about how visitors use our website. Data that is collected includes your geographical location, IP address, length of visit, page views, navigation pathways.

How We Use Your Information:

All information about you that we collect or receive, whether of a personal, corporate or technical nature, may be used by us in the following ways:

• To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services you request from us
• To administer our site and for internal operations, including troubleshooting, system and security updates, data analysis, testing, research, statistical and survey purposes
• To provide you with information about other goods and services that we offer that are similar or relevant to those that you already use or enquired about, such contact will only be made by email and from which you can opt out at any time
• To notify you about changes to our services
• To improve our website and to ensure that content is presented in the most effective manner for you and other users
• To allow you to participate in interactive features of our service, when you choose to do so
• As part of our efforts to keep our site secure
• To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you
• To comply with our record keeping and information storage obligations and policy (please see the “Where We Store and Secure Your Personal Data” section for more details)

Who We Share Your Information With:

We sometimes share your personal data with trusted third parties such as:

• Suppliers and sub-contractors for the performance of any service/contract we enter into with them or you, including but not limited to printers, photographers, videographers
• Analytics and search engine providers that assist us in the improvement and maintenance of your website
• IT Companies who support our website and other business systems and services, such as, but not limited to project management tools, accounting systems and hosting data centres

This is the policy we apply to those organisations to keep your data safe and protect your privacy.

• We provide only the information they need to perform their specific services.
• They may only use your data for the exact purposes we specify in our contract with them.
• We work closely with them too ensure that your privacy is respected and protected at all times.
• If we stop using their services, any of your data held by them will either be deleted or rendered anonymous.

We Will Disclose Your Personal Information To Third Parties:

• In the event that we buy any business cards or branded assets on your behalf, in which case we will disclose your personal data to the prospective seller of such assets.
• If we are under a duty to disclose or share your personal any company data in order to comply with any legal obligation.

How We Secure And Store Your Personal Data:

We know how much data security matters. With this in mind we will take appropriate steps to protect your information and prevent the loss, misuse or alteration of it.

All information that you provide to us is stored on our Google Drive Cloud. (Also refer to Google Security and Data protection)

We will take reasonable steps to protect your information in accordance with this policy including (without limitation):

• Using anti-virus protection software
• Encrypting data where possible
• Password Change Policy with forced MFA

Unfortunately, the transmission on unencrypted or inadequately encrypted information via email is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of any data transmitted over the Internet and any such transmission is at your own risk.

Limitation Of Liability:

Google uses encryption to keep stored and transmitted data private and to prevent unauthorized access, alteration, disclosure, or destruction of information. The Advanced Protection Program safeguards users from targeted online attacks. We also enforce a Password Protection policy with our staff and subcontractors to regularly change their password (every 3 months) and enforce MFA on all accounts with access to client information that has been shared with us. In the event of a security breach, protocol will be followed to minimise the amount of information that is leaked; however Basis Point Design Limited cannot be held liable for any damages incurred as a result of the breach like lost profits, lost savings, lost business opportunities, incidental damages, consequential damages, punitive, exemplary, or special damages.

How Long Will We Keep Your Personal Information:

Whenever we collect or process your personal and company information, we will only keep it for as long as is necessary for the purpose for which it was collected.

When you make an enquiry or commission our services we will keep the personal data you gave us for a period of 5 years from initial contact. However, the period of retention will be determined based on whether you continue to rely upon or use our services.

At the end of this period your data will be deleted completely or anonymised.

What Are Your Rights:

You have a number of rights relating to your information:

• To be informed about the collection and use of your personal information.
• To access/see the personal data we hold about you.
• To ask us to update any inaccurate or incomplete information.
• That we stop using your personal data for direct marketing activity, through all channels, or selected channels.
• The right to change your mind at any time and withdraw that consent of the use of personal data.
• To ask us to share it with another party.